Innersect Convention
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Innersect Convention ···
Founded in 2017, Innersect curates the most influential multidisciplinary convention in the world. We help Innersect to go beyond the hype-market, thousands of art, fashion, and lifestyle celebrities and influencers from across the country converged at this cultural intersection.
For the last three iteration, we were engaged to redefine the event’s creative and market strategy. Our mandate was to establish a unified creative direction, integrate global design talent, and support the development of innovative products and immersive cultural events. This comprehensive approach ensured the convention resonated deeply with its audience and reinforced Innersect’s position as a cultural leader.
Area 1: Creative Direction & Core Content Production
We established the overall creative direction for the convention by defining brand positioning and market strategy. In doing so, we guided the production of key promotional materials—ensuring that every element, from design to messaging, faithfully embodied Innersect’s visionary ethos.
Area 2: Strategic Engagement & Research Integration
We engaged global designer brands, studios, and celebrities to consolidate diverse creative insights under one umbrella. Our research process integrated varied industry perspectives, tailored to accommodate diversified fee expectations, thereby enriching the conceptual framework of the event.
Area 3: Product & Cultural-Event Development
We provided comprehensive support to Innersect and its clients in developing innovative products and immersive cultural events. By facilitating collaboration with external partners, we successfully created a dynamic platform that seamlessly integrated creative vision with commercial execution.
